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What are Boutique Hotels? PDF Print E-mail
by BillHarris


For a great many people staying in a quality guest house or lodge is the best type of accommodation to stay in when visiting a city such as London in the United Kingdom. Such accommodation is usually considerably cheaper than even the cheapest hotels while the accommodation's rooms are usually of a very high standard. Some of us dislike the majority of modern hotels even though there is often a wide choice from various hotel chains and family run hotels. Many consider the modern hotel rather cold, clinical and hardly inviting but for several decades now there has been a marked increase in the number of hotels which describe themselves as boutique hotels but what exactly is a boutique hotel?

In stark contrast, to the well known national and multi-national motel and hotel chains, boutique hotels are usually much smaller and family run. The term originates from North America where these hotels offered a highly personalized service in a luxurious hotel of a distinctive character.

Roughly three decades ago the culture and style of society was rather different and many liked to fashion a specific lifestyle for themselves. More and more people began to demand hotel accommodation which would fit more closely to their chosen lifestyle. The hotels which where redesigned to meet this demand became known as design hotels or lifestyle hotels.

There are a number of hotels which claim that they were the first hotel be become a boutique hotel. One such hotel is the Morgans Hotel in New York which was owned by a famous hotelier Ian Schrager. Schrager had commissioned Andre Putman to design the hotel which opened in 1984 and is usually credited as being the very first of the many boutique hotels we see today. Another hotel with a reasonable claim to the title is the Vintage Court hotel in San Francisco (part of the Kimpton Hotel & Restaurant Group Inc.) which opened in 1983.

One of the most interesting aspects of boutique hotels is the way in which they are usually themed. Rather than concentrate on all the modern bells and whistles, often available in hotels owned by the larger chains, boutique hotels offer personality and personal service. For example the Church Street Hotel in London, a Spanish-American Boutique hotel, is decorated in a Cubano style with mexican tile work which has been hand painted with numerous items of art and furnished with excellent Colonialist furniture.

London, like many of the world's largest cities, has a large number of boutique hotels. Best Western have many hotels in the city including the boutique hotel, Shaftesbury Kensington, which has recently been refurbished and offers a huge range of services including broadband Internet access from all rooms. The hotel has all of the amenities of the largest hotels, such as bars, restaurants, conference facilities and a fitness room. The sudden and rapid growth in interest in boutique hotels has led to a little confusion over the true definition of the term and to blur things a little more several large corporations have established boutique hotels to grab a little of this expanding market.

Of all the boutique hotels in London one of the most interesting addresses is that of the, Red Carnation, 41 Hotel which is situated opposite the Royal Mews of Buckingham Palace. This five star boutique hotel is superbly placed within minutes of Buckingham palace itself, Pall Mall and other important London attractions. Staying at 41 Buckingham Palace Road, London, just has a certain ring to it when you tell friends where you stayed.

Yes it would seem that wherever you turn these days a boutique hotel is opening. In August 2008 there is even a boutique hotel opening on the remote Isle of Harris which is a small island off the west coast of Scotland. While there are certainly plenty to choose from the very nature of these hotels means that it is highly unlikely that you will ever find two that are the same. I for one will be booking into such a hotel when I next visit London or anywhere else.

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